User Experience & Interface

User Experience & Interface

for

CrowdAboutNow

CrowdAboutNow

CrowdAboutNow Campaign Dashboard for Entrepreneurs

Main Project Image
Main Project Image
Main Project Image

Transform your brand into a community at CrowdAboutNow.

We redesigned the dashboard for CrowdAboutNow, a crowdfunding platform, to help entrepreneurs create and manage their campaigns with ease, especially when dealing with financial details.

Challenges

  • Users found the campaign setup process confusing.

  • Financial information was overwhelming and hard to understand.

Objectives

  1. Simplicity and Ease of Use: Make the dashboard intuitive and user-friendly.

  2. Guided Experience: Provide step-by-step guidance to assist users in setting up their campaigns.

  3. Transparency in Financials: Simplify and clarify financial data, making it easy for users to understand their campaign finances.

  4. Visual Appeal: Create a visually appealing interface that aligns with the CrowdAboutNow brand.

  5. Responsiveness: Ensure the dashboard works well on all devices, including mobile and desktop.

We redesigned the dashboard for CrowdAboutNow, a crowdfunding platform, to help entrepreneurs create and manage their campaigns with ease, especially when dealing with financial details.

Challenges

  • Users found the campaign setup process confusing.

  • Financial information was overwhelming and hard to understand.

Objectives

  1. Simplicity and Ease of Use: Make the dashboard intuitive and user-friendly.

  2. Guided Experience: Provide step-by-step guidance to assist users in setting up their campaigns.

  3. Transparency in Financials: Simplify and clarify financial data, making it easy for users to understand their campaign finances.

  4. Visual Appeal: Create a visually appealing interface that aligns with the CrowdAboutNow brand.

  5. Responsiveness: Ensure the dashboard works well on all devices, including mobile and desktop.

We redesigned the dashboard for CrowdAboutNow, a crowdfunding platform, to help entrepreneurs create and manage their campaigns with ease, especially when dealing with financial details.

Challenges

  • Users found the campaign setup process confusing.

  • Financial information was overwhelming and hard to understand.

Objectives

  1. Simplicity and Ease of Use: Make the dashboard intuitive and user-friendly.

  2. Guided Experience: Provide step-by-step guidance to assist users in setting up their campaigns.

  3. Transparency in Financials: Simplify and clarify financial data, making it easy for users to understand their campaign finances.

  4. Visual Appeal: Create a visually appealing interface that aligns with the CrowdAboutNow brand.

  5. Responsiveness: Ensure the dashboard works well on all devices, including mobile and desktop.

Large Project Gallery Image #1
Large Project Gallery Image #1
Large Project Gallery Image #1
CrowdAboutNow Image #2
CrowdAboutNow Image #2
CrowdAboutNow Image #2
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Project Gallery Image for 50% width of the screen #1
Project Gallery Image for 50% width of the screen #1
Project Gallery Image for 50% width of the screen #1
Project Gallery Image for 50% width of the screen #1
Project Gallery Image for 50% width of the screen #1
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Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2
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Large Project Gallery Image #3
Large Project Gallery Image #3

Our Solution

Design Approach

  1. User Research:
    Conducted interviews and surveys with entrepreneurs to understand their needs. Key pain points included difficulty with setup and confusion over financial data.

  2. Design Solutions:

    • Guided Setup: Implemented a step-by-step wizard to guide users through the campaign creation process with clear instructions and progress indicators.

    • Clear Financials: Used simple charts, icons, and color codes to make financial information easy to digest.

    • Clean UI: Developed a clean, modern layout that puts key information like funds raised, fees, and deadlines at the forefront.

    • Responsive Design: Ensured the dashboard works seamlessly on all devices, making it easy to manage campaigns from anywhere.

  3. Testing and Iteration:

    Tested the dashboard with real users and made improvements based on feedback, such as simplifying language and enhancing visual aids.

Key Features

  • Guided Campaign Setup: A step-by-step process helps users create their campaigns with tips and progress tracking.

  • Simplified Financials: Easy-to-understand financial summaries with visual aids like graphs and icons.

  • Real-time Analytics: Quick access to key metrics such as funds raised, number of backers, and campaign deadlines.

  • Responsive Design: Works well on desktop, tablet, and mobile devices.

Results

  • Increased Engagement: 30% more campaigns were completed successfully after the redesign.

  • Reduced Setup Time: Campaign setup time decreased by 40%.

  • High User Satisfaction: 90% of users reported being satisfied with the new dashboard, highlighting its ease of use and clear financial guidance.